China Ceramics Network News May 29, Strengthening the whole assembly-2019 whole assembly channel seminar and new product launch conference was held grandly in the Wangzhe headquarters building. At the meeting, Wangzhe Ceramics officially released the strategic layout of the brand's packaging channels, announcingWangzhe will attack the packaging channels in 2019 and move forward at full speed to welcome the packaging The era of channel operation is coming.
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Sing "Glory of the King" together
This meeting brought together more than 50 dealers. As the first batch of pioneers for Wangzhe Ceramics to develop integrated channels, all dealers gathered together to discuss Development plan. While carefully studying the integrated channel policy of the King Headquarters, all dealers started from the actual local situation and taught each other their own integrated channel development strategies and methods, and jointly built a strong marketing ecological chain.
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Brand integrated channel strategic layout
Manufacturers are united,Welcome to the new market situation
The Wangzhe Ceramics brand integrated channel strategy released at the conference is based on the census data of the building materials industry and is targeted at the development status and development trends of different dealers. Suggestions for transformation and upgrading to effectively embrace the trend of renovation. In addition, it also vigorously launches a variety of exclusive products with various specifications, giving terminal dealers a powerful tool to attack channels and seize the market, while effectively solving the conflict problem of the terminal price system.
Nie Junfeng, General Manager of Marketing of Wangzhe Ceramics
Nie Junfeng, general manager of Wangzhe Ceramics Marketing, said: "Faced with the current complex market environment, dealers are the vanguard of Wangzhe to attack the integrated channel, and the headquarters will provide more information. We have many tools and weapons to occupy the market and become a solid backing for everyone.”
Integrated channel research
Discuss the complete assembly channel together, and each dealer is not an independent individual.
During the assembly channel research session, all dealers started from Based on the current market conditions and development models of the respective markets, effective methods for attacking the assembly channel are proposed in a targeted manner, so that strategic layout and tactical practical experience can be combined to lay a solid foundation for the development of the king's assembly channel.
Chongqing Yu Liqi: "Competition in the packaging channel is a comprehensive competition between products and designs. The release of this policy is undoubtedly A timely help. ”
Hangzhou Dai Aiyu: "Cooperation in the packaging channel is the entry point, and strengthening the sales of high-value products through cooperation is the key." span>
Lianyungang Lin Wenqu: “I want to increase the market share of the assembly channel, form a professional team, and provide professional services to the assembly company. It is the prerequisite for all cooperation.”
Pingliang Lin Xinhua: “Providing products exclusively for the package channel is a good way to directly resolve the conflicts of interests and contradictions among multiple parties and achieve a win-win situation. ."
Nanping Xu Xiaobing: “One-on-one professional service, meticulous details, and frequent interactions are the three major factors that strengthen the overall installation channel. Tips."
Zhangjiakou Hong Tao: “To do the whole assembly channel, we need to screen the whole assembly companies, replace the quantity with precision, and put our energy into the matching products. On the whole company."
Hefei Shen Chao: "Fully examine the strength and development route of the whole assembly company, and conduct targeted negotiations."< /p>
Laizhou Zhang Futao: "As the integrated channel is occupying the market, we must also keep pace with the times and continuously improve our team building."< /span>
Nanchang Chu Jihong: "Go all out to enter the whole assembly company quickly and quickly with product designs and colors to seize the local first-tier market."< /span>
Chengdu Deng Qiqing: "Through training, employees can better serve the assembly company."
Daqing Wang Zhimin: "Find the right person, find the capable person, and use the best solution to solve the talent problem of connecting with the whole assembly company."< /span>
Group photo
Work hard to reorganize< /span>
2019 Complete Equipment Channel Research and New Product Launch A happy ending
(This article is provided by the enterprise)
