An era where technology is constantly being subverted
Behind every detail is brewing huge changes
In the past year
Old domestic products are rushing to launch cross-border innovative products
Set off a new national trend
Brings unlimited possibilities to many industries
As a pioneering design force in the ceramic industry
Grace Tile takes the initiative to "break the circle"
Cross-border integration of Xiangyunsha intangible cultural heritage
Inject the charm of classic craftsmanship into every tile
Create a U-quality life with both texture and art
Also shows the moving value of the art of life
From July 20th to 24th, the 2020 Foshan (Tanzhou) International Ceramics Exhibition will be held again. At that time, "Unbounded·Extraordinary Grace Fashion Museum" will debut with cross-border original new products, breaking the definitions and boundaries of materials, categories, circles, and art, and presenting a new aesthetic interest to the public.
What are the exciting things to look forward to at the venue? Receive this wave of heavy spoilers immediately↓↓↓
Booth design: national trend gene, cross-border integration
Grace's "Unbounded · Extraordinary Fashion Museum" booth takes the mathematical symbol "∞" (infinity) as the design origin, combines the brand's characteristic product "Xiangyunsha" as the medium, and revolves around "point-line-surface-body" "pourWe strive to create a dialogue field between rationality and sensibility, hardness and softness, art and commerce, classics and fashion. Breaking the boundaries of materials, industries, and brands, injecting new aesthetic elements into the booths, reviving the brand's strong vitality in the pursuit of quality, innovation, and texture, and creating a special "exhibition tour" for exhibitors.
Does a ceramic tile booth have to be ceramic tiles? →NO!
Luxury and high-end window design
Combines the unique production technology and cultural heritage of Xiangyun yarn
Like a magical "kaleidoscope"
Condensed in each window
What other functional possibilities are there for ceramic tiles?
When Black Gold Technology Meets Xiangyunsha Ceramic Tiles
The two produce a chemical reaction
Inspire humankind's infinite imagination of smart homes
Multiple applications of Grace graphene heating tiles
This booth will bring a new experience
Of course, the excitement of Grace's "Unbounded Extraordinary Fashion Museum" is far more than that, and there is more content waiting for you to experience it for yourself!
Booth show preview: Haute couture show, fashion pioneer
·Performance art catwalk, leading the fashion trend
In order to continue the story of porcelain and silk that has been passed down from the Silk Road thousands of years ago to the present, the Grace brand and Xiqiao Xiangyunsha carryStart the cross-border road of intangible cultural heritage. From 2017 to 2019, after a high degree of integration with Xiangyun yarn weaving technology, Grace Ceramics developed and launched the first batch of Xiangyun yarn series ceramic tiles for the first time last year, injecting national fashion genes into ceramic tile products, and was affirmed and recognized by the consumer market.
As the "skin" of the building, ceramic tiles affect the overall style of the home space. The emergence of Grace's fragrant cloud yarn series abandons the stereotyped pattern of "ready-to-wear", giving the space more cultural heritage and realizing dream-like home design for people.
At that time, Grace's "Unbounded Extraordinary Fashion Museum" will join hands with a number of fashion supermodels to present a high-end fashion show. Supermodels with two-meter-long legs are wearing custom-made clothing made of Xiangyun gauze. Under the customization of special fabrics and innovative design of craftsmanship, a feast of visual enjoyment that shocks the senses is about to be staged, and will set off a trend of high-end fashion shows. The national style fashion show comparable to DIOR and CHANEL can be seen here!
·Intangible Cultural Heritage Strategy Signed to Rebuild Sustainable Development Momentum
At the event, Grace planned to launch the "Intangible Cultural Heritage Integration Plan·Season 2" marketing strategy. By then, Mr. Zhang Shaojing, the inheritor of the intangible cultural heritage fragrant cloud yarn weaving skills, will continue to participate as a co-promoter of the project.
Zhang Shaojing
Grace has also specially invited Mr. Qu Tingnan, a famous Chinese cross-border master, to help you decipher the sustainable fashion trends in 2020. A series of original artistic works that incorporate Xiangyun yarn elements and manufacturing techniques will also be exhibited at the same time.
Qu Tingnan
Grace's "Xiangyunsha" ceramic tile technology patent will continue to work with the traditional skills of "Xiangyunsha" to show the world the vigorous vitality of ancient traditional culture with a sustainable development momentum.
·Subvert traditional cognition and experience the charm of reinvention
In addition, Grace's "Unbounded Extraordinary Fashion Museum" has interesting interactive art exhibitions, and responds to the global concept of green environmental protection and sustainable development through DIY Xiangyunsha clothing tailings recycling. At that time, a master will be on site to explain the concept of the work, and more exciting things are waiting for you to discover!
Exposure of new products at the booth: Unlimited and extraordinary, infinite possibilities
Break the boundaries of product design and create an extraordinary experience that exceeds consumer expectations! The new color products of the 2020 Xiangyun yarn series will be publicly unveiled for the first time at this exhibition: 6 major color systems and 8 innovative textures. The bright colors and novel textures will break your previous understanding of the traditional black, white and gray colors of Xiangyun yarn. Hit the eyeballs directly, and completely explode the innovative gameplay of textures.
Texture tiles are equipped with graphene black gold technology, allowing you to experience a variety of unique applications across scenarios and categories.
How will these new products perform in the Grace Exhibition Hall? What kind of surprises will it bring us? Let’s wait and see!
Event details
Theme: Boundless and Extraordinary - 2020 Sustainable Fashion Trends and Grace Ceramics New Product Launch
Time: July 20-24, 2020
Location: Tanzhou International Convention and Exhibition Center, Foshan, China
Booth number: Hall 3 302
(This article is provided by the enterprise)
